What it measures

The competitor set the AI engines actually name for your prompts — which is often not the set you would have named — and how they score on the same checks.

How we detect it

We take the businesses named in your answer share results and run the readiness signals against their sites for a like-for-like comparison.

Why it matters

It converts a vague score into a specific gap: they publish pricing and you do not, they have service pages and you have one page.

Common fixes

Matching the content structures that are winning, then going past them on the signals nobody in your market has covered.